BtoB White Papers

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How ISRs Improved Sales Appointment Rates by 19X
sponsored by TechTarget
WHITE PAPER: Download this white paper to learn how ISRs can use purchase intent intelligence to improve appointment rates, and uncover a few critical ingredients for your organization to see similar results.
Posted: 08 Feb 2021 | Published: 11 Apr 2019

TechTarget

Tips for Optimizing your B2B Trading Community
sponsored by IBM
WHITE PAPER: This paper illustrates how Sterling Commerce solutions drive greater efficiencies, and improve the return on your B2B infrastructure investment. It explores how to automate more transactions with your existing electronic partners, and how to simplify the assessment and onboarding of your remaining manual trading partners.
Posted: 24 Feb 2011 | Published: 24 Feb 2011

IBM

Ten Tips for Effective Lead Management
sponsored by Marketo
WHITE PAPER: Learn 10 tips for effective lead management that will enable you to create more educated buyers, help you better understand their needs and ultimately increase revenue.
Posted: 20 Mar 2008 | Published: 01 Mar 2008

Marketo

B2B integration tools for a streamlined value chain
sponsored by IBM
WHITE PAPER: Did you know that while 73% of executives say B2B integration is key to business success, only 17% believe they've actually achieved this goal? If you're struggling to manage a complex value chain of partners, suppliers, customers, and distributers, the right B2B integration tools may be the answer to your woes.
Posted: 09 Apr 2014 | Published: 31 Aug 2012

IBM

Market Trends: Multienterprise/B2B Infrastructure Market, Worldwide, 2009-2014
sponsored by IBM
WHITE PAPER: Read this white paper and learn about developments in the B2B infrastructure market, such as key findings and trends, valuable recommendations, what the future landscape holds and more.
Posted: 16 Nov 2011 | Published: 16 Nov 2011

IBM

Transforming the Value Chain with Data-Driven Insights
sponsored by IBM
WHITE PAPER: This resource explores how your business can transform B2B transactional information into valuable insights in near-real-time, enabling you to operate a high-performing value chain without the cost and complexity of maintaining in-house analytics infrastructure.
Posted: 22 May 2015 | Published: 30 Dec 2014

IBM

Innovators Use B2B Integration Software to Shrink Cycle Times and Cost
sponsored by IBM
WHITE PAPER: IDC conducted a study on behalf of Sterling Commerce, an IBM Company, to determine how Sterling Commerce customers were using B2B integration software innovatively to improve core processes. Continue reading this paper to learn the results of that study and find out how innovators use b2b integrations software to shrink cycle time and cost.
Posted: 24 Feb 2011 | Published: 24 Feb 2011

IBM

B2B Collaboration: No Longer Optional
sponsored by IBM
WHITE PAPER: In this report from the Aberdeen Group, get an in-depth look at why B2B collaboration is such a priority, as well as what actions business leaders are taking, the challenges they face, and their plans to execute B2B collaboration strategies.
Posted: 25 Jun 2014 | Published: 31 May 2012

IBM

Now Is the Time to Rethink Your B2B Integration Strategy
sponsored by IBM
WHITE PAPER: As enterprises find new offerings and better products available to them, and as customer requirements change, there is a move to reassess and improve their processes involving B2B integration. This white paper provides guidance and tools that will help guide B2B teams as they go through their reassessment.
Posted: 24 Feb 2011 | Published: 24 Feb 2011

IBM

Bridging the Business/IT Divide in B2B Integration
sponsored by IBM
WHITE PAPER: This research report presents results from a survey of 360 line of business managers in regards to B2B integration, and also offers recommendations on narrowing the gap between business and IT to maximize returns from B2B integration initiatives.
Posted: 16 Jun 2014 | Published: 30 May 2014

IBM