WEBCAST:
Are you aligned to maximize customer revenue across marketing, sales, and customer success? Having the right data and insights will help. In this webinar, get expert tips how to use intent monitoring and the data collected to maximize opportunity capture across the entire revenue lifecycle, and deliver a seamless customer journey.
WEBCAST:
More than half of B2B brands say they rely on purchase intent data, yet research suggests most marketers lack access to the people actually exhibiting intent. Watch this video to see how TechTarget’s publisher-based model provides access to the active, opted-in prospects you need to hit your KPIs and grow your business.
EGUIDE:
Cyber risk management is becoming an increasingly important area of concern as company directors' realize the limitations of insurance. How can you address this risk and instill confidence in your customer engagement? Find out how to enhance your cyber risk management using 4 key strategies.
WHITE PAPER:
No matter the size of your business, data quality is an absolute requirement for success. Learn the seven steps you need to develop a plan for data quality - one that scales to your growing business needs.
WHITE PAPER:
While protecting one's online identity has traditionally been a huge concern for Internet users, consumers and businesses alike are realizing the value of a more open, connected social web. In this white paper, explore three ways that user anonymity can negatively impact ROI for businesses and customer experiences.
WHITE PAPER:
The drive to protect credit card data is vital, but many companies have yet to implement technologies and processes needed to address Payment Card Industry (PCI) compliance. This white paper examines top reasons for PCI failure and how to avoid them.
WHITE PAPER:
Small and medium-sized businesses use the Internet and networked applications to reach new customers and serve their existing ones more effectively.
CASE STUDY:
Southern Management Corporation, a financial services company providing tax and loan services, required a tight lockdown of their cache of personal and confidential customer data, while allowing for easy administration from the small IT staff managing a widespread network. WatchGuard provided the perfect solution. Read on to learn how they did it
EBOOK:
Amid the noise of multiple communication channels, data analytics strategies can identify needs, predict behavior and enhance the customer experience.
WHITE PAPER:
This paper explains the two primary methods for discovering Web application vulnerabilities: using manual penetration testing and code review or using automated scanning tools and static analysis.